Wednesday, December 13, 2017

Nissan X-Trail

Director Takeshi Asai asked me to DP this winter commercial for Nissan Japan. Line Produced by Jeremy from Red Sneakers.


I used a Can-Am Tracking buggy with my MoVI XL and Black Arm.


I decided to shoot on Red Dragon camera's.


Aerial shots were operated by myself, and piloted by Josh Dunn from


I also used a Phantom Flex 4k shooting at 1000fps for some of the action.

Thursday, November 2, 2017

Vera Blue 'Regular Touch'

Director Benn Jae asked me to be the DP for this music video for Vera Blue.


We filmed it all in one day in Cardrona, New Zealand. I shot on my two Red Dragon cameras. Running two different sizes on most takes.


I also had the drone team from filming with the DJI Inspire 2 drone and X5S RAW Camera. It cut in perfectly with the Red footage.


It was a really fun shoot with an excellent small team. I think that we can all be proud of the released clip.

Thursday, September 28, 2017

VW Gran Lavida

VW 'Lavida' from Ben Ruffell on Vimeo.

'Small, but powerful'


Filmed over two days. I used a Russian Arm for the tracking shots.


The concert scene was fun to light, and I shot it with a GF-8 crane and a flight head.


I ran two sets in the studio, pre-lighting the rev counter shot, while I was shooting the bathroom scene.


The wake boarding was filmed with a flight head… on a very small boat.


I used a Phantom Flex 4K for the slow motion water shots.

VW Photo from Wing

It was another great shoot with Director Jem Chen.

Saturday, September 9, 2017

The River One

The River One from Ben Ruffell on Vimeo.


This project was filmed to promote the new apartment building "The River One" designed by Richard Rogers from Rogers Stirk Harbour + Partners.


I shot on Arri Alexa Mini's with Master Primes, and made extensive use of the Freefly MoVI Pro.


Directed by Jem Chen, we shot over two days.


I filmed the time lapses using my Fuji T2, a Canon 5D, and also some were shot on the Alexa Mini.


We had access to a Ferrari for one of the scenes.


I worked in closely with Shannon, my drone operator.


It was a really fun shoot, with a great crew!

Wednesday, June 14, 2017


Here is a really fun commercial that I was the DP for, filmed recently in Queenstown, New Zealand.

It was Directed by Myles Conti, and Produced by Conti Bros Films.


I filmed it using two cameras. A Red Weapon 6K was mounted in the MoVI M15 on the tracking buggy.


A Red Dragon 6K was kept in Production mode, so that I could move quickly between the set ups.


Drone filming was performed by Queenstown based Overview using a DJI Inspire 2 filming in 5.2K RAW. The drone images cut in perfectly with the Red cameras.

It was a cold tough environment for the crew to work in, and even tougher on our athletes who had to run up the hill all day. A massive credit to them!

Sunday, June 4, 2017


Directed by Jem Chen.


I filmed primarily with Arri Alexa cameras.


Using an Alexa Mini as my main production camera, and an Alexa XT on the Scorpio Arm with Flight Head.


I also used a Phantom Flex 4k at 1000fps for the super slow motion shots.


Drone shots were handled by Shannon with his DJI Inspire 2 Kit.


It was a terrific shoot. The entire crew was excellent to work with.

Monday, April 17, 2017


I shot this for BMW with Director Jem Chen.


I shot on Arri Alexa, using two cameras. (One Alexa Mini for my rigs and as a production camera, and an Alexa XT on the Scorpio Arm).


We also shot multiple cars for alternative releases globally.


It was a great shoot with an excellent local crew.